Playing with Words

I’ve been busy lately working on website copy for a company that has created a platform for mobile publishing. It’s interesting for a million reasons, including the fact that it is one of those near invisible operations that, as a consumer, you don’t ever think about. That’s what I love about freelance writing: I learn so much about so many subjects that I’ve never even considered before. Just in the past couple of months, I’ve researched topics ranging from online casinos to the fluctuations in the timeshare industry to cutting-edge healthcare technology. I get to look at trends in the beauty industry, interview artists and analyze what makes a consumer chose one limo company over another. Of course, it goes beyond just the topic to finding a way to communicate that topic that is expressive and unique. Gotta love playing with words!